Best Football Kits 2023/24

Insigne wearing a pink and two-tone blue shirt with yellow trim and branding.
Credit: Toronto

Insigne wearing a pink and two-tone blue shirt with yellow trim and branding.
Credit: Toronto

The 2023/24 season is well and truly underway now, with top teams from around the world all sporting new and, in some cases, improved jerseys on the pitch. However, you may be wondering what the best football kits are for this season.

With so many teams and jerseys to consider, it can be overwhelming to decide which ones are truly the cream of the crop. That's why we've put together this list of the most noteworthy strips available at both club and international level based primarily on their designs, helping you add to your ever-growing collection.

From treble-winners Manchester City and their new home kit to Germany's incredible Women's World Cup away strip, we've got you covered with the best kits from around the world. But that's not all - we'll also be sharing some of the best places to buy football shirts if you're looking to pick up any of these amazing jerseys for yourself.

So whether you're a die-hard fan or just appreciate a good-looking strip, keep reading for our top picks of the best football kits this season. Trust us, you won't want to miss out on these stunning designs that are sure to turn heads both on and off the pitch.

Best football kits 2023/24

  1. Manchester City PUMA Home Kit
  2. AC Milan PUMA Home Kit
  3. Germany adidas Women's World Cup Away Kit
  4. Toronto FC adidas Third Kit
  5. Ajax Amsterdam adidas Away Kit
Manchester City PUMA Home Kit product image of a light blue shirt featuring a white, double-stacked collar.
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Credit: Kitbag

1. Manchester City PUMA Home Kit

Best Premier League football kit 2023/24

Coming off one of the most successful seasons in modern football history, Manchester City has a lot to live up to in 2023 and 2024. Regardless of whether they equal, better, or fall short of their treble this year though, the team is going to look great doing it wearing this PUMA home strip.

Not only does it look great but there's some history behind it as well. The overall design is inspired by the first kit the team wore during its first season at the Etihad Stadium, moving three and a half miles away after an 80-year stint at Maine Road.

The result is a front graphic inspired by the Etihad's architecture, with four tonal stripes contrasting the excellent double-stacked white collar and lighter blue backdrop. You'll also find the postcode of City's stadium displayed on the back of the neck, rounding off a stylish strip built for champions.

Read More: Best Premier League football kits

AC Milan PUMA Home Kit product image of a vividly-stripped red and black shirt featuring white branding.
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Credit: Kitbag

2. AC Milan PUMA Home Kit

Best European football kit 2023/24

Sticking with PUMA as we make a trip over to Europe and to Italy, where this AC Milan home shirt seriously catches our eye.

In a slight departure from the usual black and red block stripes, the kit features more vivid horizontal bars with vertical and diagonal lines passing through them to create an "M" shape - perhaps a nod to Milan.

Additionally, the shirt features a black V-neck collar to match the blacked-out cuffs. However, to contrast this, the kit features bright white branding and sponsorship, making it stand out from the crowd on the pitch.

As one of the most successful teams in Italian football with a great kit to match, we'd highly recommend checking out this AC Milan home shirt when considering your next football kit purchase.

Read More: Best Barcelona kits of all time

Germany adidas Women's World Cup Away Kit product image of a black and green-toned kit featuring a canopy print and metallic bronze branding.
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Credit: Kitbag

3. Germany adidas Women's World Cup Away Kit

Best international football kit 2023

Germany's women's away kit, skillfully crafted by adidas, combines style and comfort, making it easily one of the best Women's World Cup kits for this year's competition.

Made using adidas' excellent AEROREADY technology, it's designed to efficiently absorb moisture, while strategically placed mesh inserts enhance breathability.

What truly sets this kit apart though is its level of detail. Inspired by the captivating patterns found in a forest canopy, the kit showcases a mesmerising combination of black and green hues. The metallic bronze tones of the adidas branding and Germany's iconic badge create a striking contrast against the backdrop, symbolising the champion spirit of the two-time winning nation.

This jersey captures the essence of German football. It stands out both in pictures and on the pitch, making it well worth checking out if you're looking to add to your collection.

Read More: Best Liverpool kits of all time

Toronto FC adidas Third Kit product image of a bright pink and light blue patterned shirt featuring yellow branding.
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Credit: Kitbag

4. Toronto FC adidas Third Kit

Best MLS football kit 2023

Over in the MLS, a rare moment has taken place as Toronto FC and adidas have dropped a unique third strip, making the team one of only four in the MLS to own a third-choice jersey.

adidas has definitely made a statement with this kit as well, decking it out in bright pink and light blue, inspired by the Toronto Caribbean Carnival following a partnership announcement between the two parties.

There's an energy to this kit, hence its "Energy" nickname, and is rounded off by yellow adidas branding and sponsorship along with a bold pair of pink shorts. We'd argue it's a pretty iconic jersey, one you won't want to miss out on.

Read More: Best Real Madrid kits of all time

Ajax Amsterdam adidas Away Kit product image of a light white shirt featuring navy branding and stripes across the sleeves. The shirt also features a light geometric pattern across it.
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Credit: Kitbag

5. Ajax Amsterdam adidas Away Kit

Best looking football kit 2023/24

It's fair to say Ajax has had a pretty great run of kits as of late, including home, away, and even the third-choice strips. Therefore, it may come as no surprise to see the latest Ajax away jersey continuing this tradition.

At first glance, it doesn't appear exceptional. However, upon closer inspection of the bright white base of the shirt, you'll notice a subtle geometric pattern all over dressed in green and orange tones. This pattern is incredibly aesthetically pleasing and adds a nice little detail to what is already a great strip.

The kit feels extremely modern too, as Ajax has not worn a predominately white away jersey since the '80s. It certainly fits with this era of football though, despite linking to one of the best retro football kits from the past.

Ultimately, it's a great-looking kit, and we'd argue you'd struggle to find anyone who thinks otherwise.

Read More: Best EFL kits

Frequently asked questions (FAQs)

With so many different kits out there, you may have a few questions about them. Don't worry though, we've answered some of the most common queries right here.

How do you start a football kit collection?

This will depend on your personal preference and chosen method.

You could start by purchasing the kits from your favourite football team each year, and eventually, you'll start to amass a collection You could also pick up any kits you simply like the look or the inspiration behind. For example, Ghana's 2022 away kit is dressed in the country's colours.

Ultimately, the choice is yours. Once you start to buy a few, we're sure you're collection will continue to grow.

What is a replica football kit?

A replica football kit tends to be the mass-market version of a club or country's shirt.

The kit itself will typically be accurate to the design of the authentic shirt, but will be significantly cheaper and more readily available.

The key thing to note here is replica doesn't mean fake. The kit will be made by the official manufacturer, but will likely feature slightly cheaper materials compared to what the pros wear.

For example, Bayern Munich's home kit may incorporate Adidas' HEAT.RDY tech, but the replica version will utilise an AEROREADY system instead.

Where can you buy football kits?

We'd argue the go-to place for the latest kits would be directly from manufacturers like Nike and adidas, or through the club itself.

However, there are also several websites that allow you to browse a wide variety of shirts from clubs and international teams from around the world all in one place. Kitbag is a particularly great example of this and one we'd recommend.

For older, discontinued kits, then sites like Sports Memorabilia or Classic Football Shirts are worth checking out. Keep in mind though that you're buying second-hand here, so you may need to do a little research to ensure what you're buying is genuine, and just be wary of the fact you may receive a shirt that's been worn before.

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