If there's one video game out there that might actually benefit from a TV Show, it could be Cyberpunk 2077.
CDPR's futuristic first-person shooter got off to a rocky start and is clawing back its' reputation and the favour of players everywhere with each update.
With how successful Netflix's The Witcher series has been, on top of a successful video game franchise, could a Cyberpunk 2077 TV Show actually help the game?
Cyberpunk 2077 TV Show
In the recent Strategy Update presentation, CDPR shared their "Flywheel" style of franchise development with the world.
As you can see below, there are four key sections to this approach:
- Develop World-Class AAA RPGs
- Provide players with a memorable experience
- Expand into broader entertainment,
- And, Create and release incremental content.
In the tweet below, you can see how this is working for The Witcher.
Obviously "Expand into broader entertainment" is about more than just the Netflix series, but it's hard to deny that it didn't have a positive effect on the game itself.
After the debut of the Witcher-based Netflix series, there was a sales spike of well over 500% for The Witcher 3: Wild Hunt.
With this in mind, when you look at the Cyberpunk series "Flywheel" strategy shared by CDPR...
CDPR might not be looking at releasing incremental gaming content for Cyberpunk just yet, which makes sense given the fact that Cyberpunk 2077 is a single-player RPG and not a "live service" title, but they are looking at expanding into "broader entertainment" media.
Would It Help?
This is the real question and one that is difficult to answer.
At the very least, a Cyberpunk 2077 TV Show would most likely offer a boost in sales. However, as we've learnt, the actual quality of the game is the most important factor in customer satisfaction in gaming.
The encouragement to buy could help CDPR win over their fans after they've continued to improve Cyberpunk with future title updates, but we also feel that releasing enough positive-sounding updates will be enough for that.
Cyberpunk 2077 is also packed with celebrity cameos and CDPR and Netflix clearly have a positive working relationship as The Witcher is coming to an end of filming for Season Two.
READ MORE: When Will Cyberpunk Return To The PS Store?
This time last year, The Witcher Season One was the most-watched first season of a TV Show ever on Netflix and we're confident that if we ever saw Johnny Silverhand in a live-action Cyberpunk 2077 TV Show, that 74-million figure would be smashed.