eFootball 2022 is constantly being upgraded and improved, with Konami introducing plenty of new features and making significant changes to the gameplay itself.
With the licensing battle between FIFA and eFootball hotting up, the free-to-play game has secured an impressive partnership with the World Cup holders, landing a major blow to FIFA.
Check below for everything you need to know about eFootball's new deal with the French national team.
eFootball and France Partnership
Konami has announced a new partnership with the French national team, becoming their official video game partner.
The partnership will incorporate many different commercial, imagery, and activation rights as KONAMI become the ‘Official Football Video Game Partner of the French National Team’.
The deal has been described as 'multi-year' and will see the French national team integrated into eFootball.
Konami has been promising the integration of national teams for some time, and the announcement of securing the World Cup winners will certainly create some buzz.
Naoki Morita, Konami Digital Entertainment's European President, commented:
"At KONAMI, we are ambitious in our desires to grow our partnership network and reach a global, football-loving audience. Partnering with the national association of a football-obsessed nation like France is amazing but add to that the fact that they are also a team of such significant football history and prestige – this is very significant for us.
‘The eFootball™ series continues to evolve and improve, so to welcome the French Football Federation onto this journey of setting football free is very exciting."
The French national team are the latest in a long list of sides that have signed up with eFootball, with Bayern Munich recently renewing their long-term partnership with the company.
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