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Assassin's Creed

18 Nov 2020

AC Valhalla: Why Ubisoft achieved record launch sales on cross-gen title

The Assassin's Creed franchise has now spanned across 13 games in the same amount of years.

The game has had its ups and downs, from the glory days of Ezio to the not so popular AC Unity, however, the franchise has always maintained a loyal fanbase.

Ubisoft has rewarded that loyalty with a masterpiece - Assassin's Creed Valhalla.

Biggest Assassin's Creed Launch Ever

That's right, AC Valhalla has achieved more sales in its launch week than any other game in the franchise.

Assassin's Creed Valhalla breaks launch week sales record
RECORD BREAKER: Valhalla has had the most successful launch week in the franchise

Moreover, Valhalla has been Ubisoft's most successful PC launch ever, thanks to an all-time record for sales from Ubisoft's digital store.

But why has AC Valhalla proved so successful? We've listed our three key reasons below.

3 Reasons AC Valhalla has been so successful

Ubisoft had no easy task with AC Valhalla, as they had to make a game that would succeed on both current and next gen consoles.

However, Ubisoft has led the way in the new era of gaming, demonstrating how to nail a cross-generational release - here's why we think AC Valhalla has proved so succesful.

Rich Characters & Personalities

AC Odyssey was the first AC game to introduce dialogue options. This was a great addition in terms of giving gamers more control over their journey, but Valhalla has taken this to a whole new level.

Assassin's Creed Valhalla Dialogue
SILVER TONGUE: The new charisma feature takes dialogue to a whole new level

Gone are the somewhat wooden interactions of Odyssey, as Valhalla features some superb voice acting and brilliantly written personalities. Combined with smoother dialogue transitions, the new game offers a more genuine and immersive experience.

Not to mention, the new charisma feature adds a deeper level to Eivor's personality, allowing players to unlock more dialogue options and save a few quid at the shops depending on their charisma level.

A Well-Balanced Combat System

AC Origins saw a much-needed revamp of the franchise, introducing a new combat system which replaced the old-school button-mashing system with a far more tactical approach.

Although this introduced a new challenge to the game, it meant the franchise lost some of those badass assassin moments where you'd dispatch an enemy with a slick and frankly awesome move.

Assassin's Creed Valhalla Combat System
REQUIESCAT IN PACE: Valhalla's combat takes us back to the glory days of the franchise

Valhalla, however, seems to have struck an amazing balance between the new tactical combat and the old-school godlike power moves.

Yes, you still have to use tact and wit to overcome your enemies, but the actual combat feels much smoother and once you've overcome your opponent, there's a whole array of deadly 300-esque cutscenes in which you'll finish off the enemy.

Nailing the Trend

The final reason we believe AC Valhalla has proven so successful is because Ubisoft has jumped on one of the biggest current trends - Vikings.

Each Assassin's Creed has transported us to a significant period of history and one era that has proven massively popular recently is the time of the Vikings.

Assassin's Creed Valhalla Siege of Paris
MAKE HISTORY: Take part in one of the most famous Viking raids of all time

You only have to look at the success of the History TV show 'Vikings' and Netflix's 'The Last Kingdom' to recognise that Norse history and mythology has nestled its way into the hearts of history fans around the globe!

The inclusion of the likes of Ragnar Lothbrok's sons and the famous Siege of Paris in next year's DLC were additions that Vikings fans simply couldn't turn down.